SMS templates for banks and financial services

Topic: Financial Services

The financial services industry is increasingly competitive, so banks, credit unions, mortgage brokers, and  debt collection agencies need to stand out by providing excellent service. SMS communications help you keep customers informed with payments, balances, bills and policy changes which can improve satisfaction and loyalty. 

More importantly, you can keep customers’ financial data secure by sending one time passwords (OTPs), unusual activity alerts, and login attempt notifications. SMS is a highly effective communication tool because of its high engagement rates and an open rate of up to 98%, which means important information is almost guaranteed to be read. By encouraging SMS self-serve, you can also reduce pressure on your team and customer call volumes into contact centres. 

Here are 28 finance and banking SMS templates to help you to transform your communications and build customer trust. 

28 banking and finance SMS templates

Appointment reminders 

Appointments allow banks or mortgage brokers to offer a personalized service to customers and provide expert advice to solve more complex queries. SMS can help to improve attendance with quick and practical appointment reminders. Use the following bank SMS templates to reduce no-shows. 

Clear reminder  

Hi [NAME], your appointment is on [DATE] at [TIME]. Make changes to your appointment here: [LINK]

<H6> RSVP  

Hi [NAME], your appointment with [BANKER NAME] is on [DATE] at [TIME]. Please confirm by replying with Y or N to reschedule.

New customer form

Hi [NAME], you have an appointment tomorrow with [BANKER NAME]. Please fill out our new customer form beforehand [LINK].

Policy changes 

The Esendex platform supports two-way conversations and to send more detailed communications about policy changes. You can also attach documents, pictures, and include links to view your new policy.

Simple update   

Hello [NAME], the terms of your policy [POLICY NUMBER] have changed. Log into your account to review the updates: [LINK]

Drive action   

[NAME], thanks for reaching out to us today to discuss your policy. We’re just missing one document needed to complete your paperwork. Please log into your account here to update: [LINK]

Helpful reminder 

Hi [NAME], just a quick reminder that your policy [POLICY NUMBER] is up for renewal on [DATE]. Log in to view your renewal quote. If you have any questions, please reach out to our friendly team who can help!

Opening hours  

Whether you’re closed for a Bank Holiday or Christmas, use these finance SMS templates to keep customers informed and reduce miscommunication by sharing your opening hours.  

Out of office 

A reminder that our offices will be closed on [DATE]. We’ll be back on [DATE], so our responses may be a little delayed. Check out our website if you have any questions: [LINK]

Holidays  

Hey there! Thanks for your message, the [COMPANY] team has headed home for the holidays. We will be back on [DAY] at [TIME]. Please check our website for FAQs, support docs, and more 📖

Opening hours reminder 

Hi [NAME]! Our opening hours are between 9am to 5pm, Monday through Friday. Check our website for FAQs or speak to a live agent. 

Opt-in confirmation 

Quick thanks 

Thanks for signing up to receive updates from us! Text HELP if you have any questions and STOP to opt out. 

Opt-out confirmation 

Unsubscription notification  

You have successfully unsubscribed from our [CHANNEL] updates

Rich message   

Hi [NAME], just confirming that you’ve successfully unsubscribed from receiving text messages from us. We’re sorry to see you go!

Low balance alert 

Preventing unintentional overdrafts 

Low balance alert: Your current balance is [NUMBER] on your account

Payment reminder  

Payment alerts remind customers that a bill is due, so they can ensure they have the balance in their account to settle it. This can prevent their account from getting overdrawn and help them manage their budget. Send a professional payment reminder:

Helpful alert  

Hi [NAME], a quick reminder that the scheduled payment for [AMOUNT] will be taken from your account by [DATE]. To make changes to your payments, please visit [LINK].

Gentle reminder   

Hey [NAME]! We’re here to gently remind you that [AMOUNT] will be due in [DAYS]. For more information, call us at [PHONE NUMBER] or visit our website: [LINK]

Outstanding fees    

Mitigating risks  

Hi, [NAME]. [AMOUNT] is outstanding on your account. Avoid additional fees if you pay by [DATE]. For more info, log into your account or give us a call.

Hi, [NAME]. A sum of [AMOUNT] is outstanding on your account. Avoid additional fees if you pay by [DATE]. For more info or to request changes to your payment plan, log into your account or give us a call.

Bill notification  

View bill    

Hi [NAME], your latest bill is ready for you to view. Just visit [LINK]

Hi [NAME], your latest bill is ready for you to view. If you have any questions, don’t hesitate to reach out.

Payment unsuccessful   

Try again  
Your payment for [ORDER/POLICY NUMBER] was unsuccessful. Please log into your account to update your payment information or reach out to our friendly team.

Author Avatar
Julia Applegate

Based in Charleston, SC Julia is a Demand Generation Marketing Manager with 6 years of experience in B2B technology businesses and an emphasis on growth and demand generation marketing. Julia is passionate about balancing data-driven marketing with creative campaigns and bringing agile methodology to new companies.