10 Common Business Messages for Retail and Logistics

Topic: Logistics, Retail

With an open rate of up to 98%, SMS has proven to be a powerful tool for businesses in the retail and logistics industries. While you may think business text messages are only for marketing, here are three use cases and ten easily copied templates for your next campaign:

Payment Confirmations

Streamline payment confirmations by notifying customers about successful transactions using SMS. This includes details such as the amount paid, invoice number, and confirmation of the payment method used. By sending automated SMS notifications, the company ensures transparency and reduces customer inquiries regarding payment statuses. This enhances customer satisfaction and improves overall operational efficiency.

Lead Generation

Use SMS campaigns to reach out to potential customers, such as restaurants, hotels, and grocery stores. Highlight product offerings, quality standards, competitive pricing, and promotional offers. By including links to product catalogs or contact information, you can encourage recipients to inquire further or place orders.

Delivery Notifications

Send SMS alerts when orders are dispatched, along with estimated delivery times and tracking information. This keeps customers informed about the status of their orders, enhances transparency in logistics, and improves overall customer experience. SMS notifications also allow customers to plan for receipt of their orders, ensuring smooth and efficient delivery operations.

Boost engagement and interest with these top templates

  1. Product Releases

Introducing [NEW PRODUCT] Featuring [PRODUCT DESCRIPTION] 

PREORDER SALE: Get $5 off if you pre order! Don’t miss out. [PRODUCT LINK]

  1. Delivery Confirmation

Hi [NAME], We are pleased to inform you that your [COMPANY] order is on its way. It was shipped on [DATE]. You can track your order with the USPS using this tracking number: [TRACKING NUMBER].

  1. Product Promotions

Last call! Don’t miss out on our Labor Day Sale. 20% off all orders ends tonight. 

Enjoy the day off and use code: LB2024 at checkout

  1. Rewards Program

Hi [NAME], Thank you for subscribing to [COMPANY] Rewards. Be the first to hear about exclusive deals, new product releases, and all things [COMPANY]

  1. Transportation Information

Hi [NAME], We are happy to tell you that your [COMPANY] order is on the way. Your order was shipped on [DATE]. Your USPS tracking IS is: [TRACKING NUMBER]

  1. Logistics Information

Hi [NAME], Thank you for shopping at [COMPANY WEBSITE]. We will be in touch as soon as your items become available to ship.

  1. Product Promotions

Hi [NAME], Up to 30% off starts now! Black Friday is our biggest sale of the year. 

Spend $25: Get 15% off

Spend $50: Get 25% off

Spend $100: Get 30% off

  1. Customer Surveys

Hi [NAME], [COMPANY NAME] here! Tell us about your recent order from [COMPANY NAME]. Reply STOP to stop these texts. Did the products you received meet expectations?

  1. Payment Confirmation

Hi [NAME], this is [COMPANY NAME] confirming your recent payment for [ORDER NUMBER] has been submitted. If this was not you, please contact [SUPPORT NUMBER]

  1. Customer Service 

Hi [NAME], Thank you for contacting [COMPANY NAME]. We have accepted your return request on order [ORDER]. If you have any additional questions please contact us at [NUMBER] or [EMAIL]

Maximize Marketing Efforts with SMS

From payment confirmations and delivery notifications to promotions and scheduling, SMS messaging can help you keep your customers up to date and your business running smoothly. The Esendex messaging platform allows you to create and launch your campaigns with ease, so you can drive your audience to purchase and keep them informed every step of the way.

Author Avatar
Julia Applegate

Based in Charleston, SC Julia is a Demand Generation Marketing Manager with 6 years of experience in B2B technology businesses and an emphasis on growth and demand generation marketing. Julia is passionate about balancing data-driven marketing with creative campaigns and bringing agile methodology to new companies.